AR you ready? Here's why Apple can win augmented reality
Apple is finally taking on its biggest rivals in an arena where up until now it's sat on the sidelines: augmented reality.
The tech giant announced its first homegrown salvo into the AR wars during its WWDC 2017 keynote earlier today. It comes in the form of a new developer framework within iOS 11 called ARKit.
Simply put, ARKit allows content creators to develop augmented reality applications for iPhone and iPad. Backed by the Unreal game engine, ARKit taps into an iOS device's camera for real-world